The tourism climate and its impact on human psychological comfort(theoretical analytical study)

Climate has a dual impact on the tourism industry. It directly impacts tourism activities and promotion, providing tourists with the opportunity to enjoy the sunshine or benefit from mountain, valley, and desert breezes. It also has an indirect impact, such as limiting tourism activity, particularly during the winter in areas with extreme cold or heat. Therefore, the tourism climate represents a significant investment opportunity if properly utilized to stimulate tourism. Hence, the close relationship between climate, tourism, and the tourist, as well as the psychological comfort they experience, is evident. This is something that many seek in their daily lives and may not find due to work pressures and commitments. Therefore, tourism has a clear impact on psychological comfort, and the significant impact that the tourism climate has on stimulating tourism and attracting tourists is well known. Tourism is one of the requirements of the present time, as it produces more positive than negative effects and a distinguished role in making the tourist feel psychologically comfortable, in addition to developing the national economy, reducing the unemployment 
stimulating trade activity between the two countries. It is impossible to imagine a civilized country without tourism, without tourist facilities and without various tourist goods and services, which play a role in satisfying the needs, desires and tastes of the tourist, as they satisfy his inclinations and desires according to what the tourist desires and aspires to achieve in terms of psychological comfort.